The Samsung Galaxy Note 3/Galaxy Gear media train rolls on. This time, the ad features footballer Lionel Messi as he orchestrates the demolition of a building to build a new football pitch. He uses both the Note 3 and Gear to conduct business, even making a call from his Gear.
Like their previous commercial regarding the history of the smartwatch, this has incredible production value. Unlike the previous commercial, this shows real-world use cases, and illustrates how valuable the tandem can be to power users.
Set to “Royals” by Lorde — which is sung by children in the video — the commercial is a retelling of an actual event set in motion by the Messi foundation. The foundation has the goal of helping underprivileged and at-risk youth across the world. In the commercial, children opine about their situation as they watch bulldozers trail in. Fearing the worst, they’re ultimately surprised by Messi, and a new football pitch in the middle of their neighborhood.
Check out the video below, and tell us what you think. Does it entice you to buy a Note 3 and Galaxy Gear? Maybe you really just want to play football or tear down a building, now.
VIA: 9 to 5 Google