The awaited Nexus day has arrived! Or has it? The Nexus 6, Google’s first phablet and an acknowledgment of the ridiculed device size, has finally gone on pre-order from Google Play Store after a still unexplained delay relative to the Nexus 9 and Nexus Player. But alas, even then things are not so peachy. In less than 24 hours, the smartphone, both the 32 GB and the slightly more expensive 64 GB kind, have been marked as out of inventory already.

On one hand, it’s not hard to see the Nexus 6 selling like pancakes. It has many things going for it, except probably the size. One, it’s a Nexus device. Two, it’s the first Nexus device from Motorola. This potent combination has led to a smartphone that bears the marks of a Moto X and yet has even more powerful hardware, like a 5.96-inch Quad HD AMOLED screen, a 2.7 GHz quad-core Qualcomm Snapdragon 805, a 13 megapixel f/2.0 rear camera with Optical Image Stabilization, and a 3,220 mAh battery with Motorola’s Turbo Charging assist.

On the other hand, sold out in less than a day? Either Google has some serious supply issues, which is unlikely, or something else is up. Given that this isn’t the first time this thing happened, we’re just left wondering and scratching our heads as to the true issues behind this brief appearance. The Nexus Player similarly went through such a phase, but that was immediately attributed to the device’s lack of FCC blessing. The Nexus 6, on the other hand, has been sighted there since Monday. Perhaps a new marketing strategy to drum up hype and anticipation for the smartphone? Hopefully not.

Regardless of the reasons, buyers who didn’t make it through the extremely short window are left with no other recourse than to wait. For how long, only Google, and perhaps Motorola, knows. Any pre-order delay will likely cause a delay in shipping also. There are hopes that the Nexus 9 and Nexus Player, along with Android 5.0 Lollipop, will start shipping next week, but a mid-November date for all of these is starting to look more plausible.

SOURCE: Nexus 6 on Google Play Store (32 GB Midnight Black), (64 GB Midnight Black)