As we learned a few days earlier, Motorola will be hosting another Moto X flash sale a bit later this afternoon. The Moto X will be available with a $100 discount. The sale is only going to be in effect for one hour and will run from 3 to 4 PM EST on January 27th. This is a contract-free price and as noted, will be available while “supplies last.”

Simply put, if you are planning to take advantage of this offer, you will likely want yo be online and waiting a little before the 3PM EST start time. And furthermore, a little hope the Motorola website doesn’t suffer any issues like we have seen with Moto X flash sales in the past. Of course, there is a bit of good news for those who miss out later this afternoon.

Motorola will be keeping the Moto X at a discount for a few weeks. After this initial one hour $100 off sale, Motorola will keep a $70 discount in effect until Valentine’s Day. For those not as familiar with that date, that happens to be February 14th. Bottom line here, even if you miss out on the $100 discount today, it should be fairly easy to still claim a Moto X with a $70 discount.

Otherwise, aside from this latest Moto X sale, we also saw Motorola keep up with apps entering the Play Store. The latest came last week when the Gallery app settled in for download. The app is available for newer Motorola devices, namely the Moto X, Moto G and the DROID lineup. Perhaps a bit more important though, the Motorola Gallery app brings goodies such as larger thumbnails and a slide-out navigation menu.