Google drops first new Nexus 7 promo video

July 24, 2013
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Fresh off the earlier announcement, Google has dropped the first of the new Nexus 7 promo videos. This one has been posted on the 'googlenexus' YouTube channel and measures in at just shy of 1 minute and 30 seconds. Perhaps the more important aspect here is how the video doesn't dive all that deep into the specs and instead focuses on a real-world use case.

The key point of the video comes in a bit of text at the very end where it mentions that the new Nexus 7 is "made for what matters." In this instance what matters is getting over the fear of public speaking. The video kicks off by showing how to do a voice search and the connects all the dots (in this case, features) by showing other items the Nexus 7 can be used for.

The video runs through adding a video to a playlist, getting additional details from a Google Play video, using the Google Now search cards to "Explore More" and then connects back to searching. This latter example of the search shows the ability to search for, find, download and begin reading books. This was all wrapped up with using the reminder functionality.

Bottom line here, Google is using this first new Nexus 7 video to show how easily it can be integrated into your day. And in this case, that day happens to been one of a younger kid that was looking for ways to get over the fear of public speaking. Anyway, that all aside, as we learned earlier today -- the new Nexus 7 will be available on July 30th and it will be priced at $229 and $269 for the 16GB and 32GB models respectively.

There will also be an LTE version (with support for Verizon, AT&T and T-Mobile) for $349, but that one has been left as coming soon. Otherwise, while this Nexus 7 refresh has plenty of improved specs, the big highlight was on the display which remained at 7-inches but jumped to 1920 x 1200 in resolution and is sporting a ppi of 323.


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