If a recent filing made by Samsung holds any water, the Korean tech giant may be looking to mimic Apple in more ways than one. The filing, which was made with the USPTO, notes Samsung would like to trademark “Samsung Protection Plus”, with the scope of the program painting a broad stroke.


Said to be for “providing extended warranties on consumer electronic products and consumer appliances”, the warranty plan offers little distinction for a company with such a wide array of products. The current status quo for products is a one year warranty, though Samsung does offer an extended warranty on some products.

While it sounds a bit far-fetched, it may not be. Samsung already has an entry into the retail market, so it wouldn’t be hard for them to offer an Apple-esque experience. Bring your device to a Samsung Experience Shop, and you’ll be walked through a fix or offered a new device. That’s how Apple does it, and it’s easily the best method for consumers to get a grasp on.

Nothing confirmed yet, so we’ll patiently wait for more news, but this is interesting when you consider the sheer volume Samsung does. Coupled with a dizzying array of products, we’ll be interested to see just how Samsung implements such a program.