Intel plans on launching its own internet-based TV service soon, and it will also be compatible with mobile devices. Intel Media’s general manager, Erik Huggers, confirmed that the company had plans of launching their TV service to mobile devices across a variety of operating systems. Hugger did say, however, that Intel’s TV service will initially only launch on a select amount of platforms, and that it may take some time before it becomes available for every device.
Intel’s TV service will allow consumers to watch on-demand shows and movies, as well as live television. Intel will create a TV box supplied with its own hardware that will supposedly bring a whole new kind of TV experience to its users. Intel says that it will be a game changer. One strange detail mentioned about Intel’s TV box is that it will have a camera that detects if anyone’s in front of the TV. The camera is said to keep track of your movements and viewing habits in order to personalize the way you watch TV. It will also be used for target marketing.
Intel also mentioned that their TV services won’t be cheaper than its competition’s, which makes it less appealing compared to Hulu and Netflix. It will offer programming bundles that are similar to the packages from cable TV companies. The bundle is supposed to be well-curated for various types of users.
Intel is going to have a tough time competing with the likes of Netflix and Hulu, and it’s going to have an even harder time selling the camera feature. However, those of us with mobile devices may be in for a treat. It’ll be interesting to see what types of bundles the Intel TV service will offer, and the ability to view live TV does help set it apart from its competition. Although Hugger did say that Intel’s TV service will only be available for a select amount of devices at launch, it’s very likely that Android, with its huge amount of users, will be one of those devices.