HTC has recently set their sites on another ROM repository. This latest is HTCRuu.com and the owner has recently been contacted by lawyers from HTC demanding the site be taken down and the domain name transferred over to them. This all seems to come down to the fact the site was providing ROMs, however the complaints were dealing with trademark infringement and copyrighted material.
More specifically, the trademark infringement side was in regards to the domain name and the copyrighted material side was in regards to the ROMs. A little touch on the back story here, this isn’t the first time that we have seen HTC go after similar sites. But at the same time, there always seems to have been a sort of look the other way feel in regards to these types of sites. The key here though, just because HTC may not have reacted before this, it does not justify what HTCRuu.com was doing.
In fact, details coming from the owner of the website note that he will comply with the requests to not only remove the site and files, but to also transfer the domain name to HTC. In terms of the name, it was even said that in looking at it now he is able to see that “it was a bad choice to pick for the domain name.”
An interesting part here, the HTCRuu site was registered and created several months back — in November 2012. On top of that, the site owner seems to be more puzzled as to why they went after him. Not saying that he was in the right, but that he was nothing more than a “small time Sense ROM developer.” All that being said, we should also point out that HTC is well within their rights to go after sites such as these.