IDC: Android takes top honors for 2013 with a 78.6 percent market share

February 12, 2014
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The latest market share report has been released by IDC. This report is offering a look at the numbers for the fourth quarter of 2013, and also for the year as a whole. Some of this, such as how the charts are being dominated by Android will come with little surprise. But there is also the other side of the chart to consider, the bottom, which details the further decline of BlackBerry.

The list has Android sitting on top with iOS, Windows Phone, BlackBerry and Others rounding out the top five. In regards to BlackBerry, while technically in the fourth position overall, they are actually sitting with slightly less market share as opposed to the other category. The Q4 2013 market share for BlackBerry is 0.6 percent. This accounts for 7.4 million in terms of shipments, and had BlackBerry dropping from 3.2 percent for the same quarter in the previous year.

Shifting back to the top of the list and we see Android with 78.1 percent market share. This is an increase from 70.3 percent as compared to Q4 2012. Rounding out this list is iOS with 17.6 percent, Windows Phone with 3.0 percent and the others category with 0.7 percent. Interestingly, iOS dropped a bit in the year-over-year, going from 20.9 percent for Q4 2012.

smartphones

Moving away from the Q4 2013 numbers to the year as a whole and we saw a similar structure. That is to say the market share numbers for all 2013 include Android, iOS, Windows Phone, BlackBerry, and Others. The associated percentages are as follows; Android at 78.6, iOS at 15.2, Windows Phone at 3.3, BlackBerry at 1.9, and Others at 1.0. Both Android and Windows Phone saw growth as we moved from 2012 to 2013.

Android went from 69 percent in 2012 to 78.7 percent in 2013. Windows Phone went from 2.4 percent to 3.3 percent for the same time period. Otherwise, iOS dropped from 18.7 to 15.2 percent, and BlackBerry dropped from 4.5 percent to 1.9 percent going from 2012 to 2013.

Breaking Android down and we once again saw some dominance from Samsung. The IDC report mentioned how "Samsung led all Android vendors with a commanding 39.5% share of shipments for the year." Huawei held the number two position, however honorable mentions came for LG, Lenovo, Coolpad, and Sony. And interestingly, now that the Motorola and Lenovo deal has been made official, it should be interesting to see where Lenovo sits in the charts for 2014.

SOURCE: Business Wire


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