Have you ever wanted to have an app that will be showing off all Nike products, all the time? Well, if you’re addicted to the brand, you might want to check out their newly-launched Nike+ app which will give athletes (meaning you) “personal access” to all the latest products, live events sponsored and created by the sporting brand, and even “expert guidance” on everything that has to do with their services. This app is not to be confused with the Nike+ Running app which is purely for those who keep fit by obviously, running.

Nike is quick to emphasize though that the new Nike+ app is not just a shopping app, although they do highlight a lot of their products, especially in the feed section with all the latest shoes and apparel. They would prefer to call it as a “personalized service” for those who are huge fans of the brand. What you see on the app is adapted to your personal preference. So if you indicated that you are a runner, then all running-related products, services, and events will take priority.

You will also see a Nike+ Reserved For You invitations for those new releases and upcoming events related to your preferences. If you become a Nike+ member, you’ll be able to get exclusive perks like free shipping and 30-day product trials. Through the app as well, you’ll be able to book Nike+ Training Club and Nike+ Run Club live sessions, plus other exclusive events that will be happening in your area.

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You can download the Nike+ app from the Google Play Store for free. It’s not available in all territories though, so if you’re outside the US, it might not work for you.

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