You’ve enjoyed slicing the fruits away on various platforms with Fruit Ninja. But have you ever wondered at why they’re slicing fruits, how they got to be so good at slicing, and what led them to this path? No? Well, YouTube and Halfbrick think you will be interested in original Fruit Ninja-themed video content and so they’re bringing you an animated series on their YouTube channel that should appeal to kids. Given the cartoony “violence” against fruits though, it might be a good idea for parents to watch as well.
Not that Fruit Ninja is an overtly violent game. In fact, Ben Grubbs, YouTube Asia Pacific’s Head of Kids and Learning said that the game gives a “positive sense of humor” and that they will be building on this as they bring Halfbrick’s content to kids and everyone else who wants to enjoy not just playing but watching Fruit Ninja characters. The 13 x 11 minuted animated videos will be highlighted on both the YouTube channel and the YouTube Kids app. The videos can also be seen within the Fruit Ninja games themselves.
Target audience would be 6-10 year old kids (and those who act like kids maybe) and it is encouraged that parents co-view it with them. There will also be a Fruit Ninja Nation YouTube playlist featuring not just the animated shorts, but other user-generated content like live-action shorts (yes, this is apparently a thing!), documentaries, developer diaries, gameplay videos, and other audio visual content.
The trailer for the Official Fruit Ninja Channel is already out, and you’ll get a sense of what the videos will be about, but the story isn’t clear yet. Well, if you’re a huge fan of this game, you’ll probably subscribe to the channel and wait with bated breath for the first of the original content.
SOURCE: HalfBrick
