That most dreaded and at the same time, most anticipated Friday is almost upon us. Black Friday is a shopping treat and hell for most consumers, and this year, Amazon is getting ahead of probably everyone else. They’ve launched an all new Black Friday Store that will be offering special deals not just on November 27, but even before and beyond that. Prime shoppers will get advanced warning about very special deals before unleashing them on the ordinary, non-Prime Amazon shoppers.
The online retail giant had a failed experiment with Prime Day, a shopping holiday that they said would have more deals than the actual Black Friday, but this time exclusive for Prime customers. Well, as you all know, that experiment spectacularly failed, but Amazon is probably putting all that behind them. And now, they have a new baby, the Black Friday Store where deals will be going on until December 22. If you don’t know what to shop for or get your loved ones, Amazon has also published their Electronics Holiday Gift Guide and Gift Finder Tool to make it easier for you to shop on their site.
Prime subscribers also have something to look forward to, as there are over 30,000 Lightning Deals where they will get a notice 30 minutes before non-Prime users will know about it. If you don’t have a Prime account, you probably will lose a lot of deals this way, although Amazon assured that there are still tens of thousands of deals that will be equal opportunity for everyone.
The Amazon Black Friday store starts offering deals by November 2, so if you need to do your shopping early, you can do so already, although expect the bulk of the deals to come in as the actual Black Friday nears. And if you’re not yet a Prime subscriber, this is probably Amazon’s way of enticing you to be one.
VIA: SlashGear
