Samsung is getting very creative at promoting its products, especially when it comes to the much-anticipated launch of its Galaxy Tab with Android 2.2. Beginning Monday, October 18, for a period of two weeks, Samsung will be letting commuters in the London tube stations borrow a Galaxy Tab for 48 hours. This is such an ingenious idea to collect and analyze real user feedback before they debut the product on November 1.
Who are the lucky tube testers going to be? Perhaps people chosen at random, or selected by Samsung themselves. Well both, actually. In order to be “selected” you must register on the site listed below in the press release, before Friday October 15. I don’t know about you, but I’m a little jealous. For more information on how you could be selected to play with the Galaxy Tab for two days, check out the press release below. Good luck.
SAMSUNG INVITES COMMUTERS TO ‘TUBE TEST’ THE GALAXY TABSamsung’s tablet device available for 48 hour loans before it hits the shops
London, UK, October 14th, 2010 – Samsung is inviting selected members of the public to be the first in the UK to get their hands on its hotly anticipated Galaxy Tab, ahead of the UK launch on 1st November. Ideal for commuters, lucky Londoners will be invited to ‘tube-test’ the Samsung Galaxy Tab before it hits the shops so they can experience how it could transform their daily journey to work. The perfectly portable device is small enough to fit into a suit pocket or handbag so it doesn’t weigh you down and can be used one-handed, great for those mornings when you can’t get a seat. Add to that its incredible entertainment and communication and the daily commute will never be the same again. Just make sure you don’t miss your stop!
From Monday 18th October 2010, a limited number of Galaxy Tabs will be available for loan over a two-week period from one of four London tube stations: Liverpool Street, Balham, Highbury & Islington or Ealing Broadway. Each device will be lent for 48 hours on Monday, Wednesday and Friday of each week. People wanting to get involved, should apply by sending an email togalaxytab@tubetest.co.uk or speak to a member of the Galaxy Tab team outside one of the four tube stations.
The Galaxy Tab offers a world of possibilities, and Samsung wants to encourage the ‘tube-testers’ to try something new and escape the daily grind. Download or stream films and TV to watch on its TFT-LCD screen, edit the pictures you have never got round to looking at or use the Readers Hub to read books or magazines – perhaps try a different newspaper by getting it delivered daily directly to the Galaxy Tab?
Whether you want to read a newspaper, a magazine or book; check your emails; surf the web or play a game on the way to work, the 7 inch Galaxy Tab offers it all (Android 2.2 and Adobe Flash Player 10.1). It’s the perfect travelling companion, keeping you entertained on the tube or bus and even helping you find your way when you arrive using Google Maps.
It’s not all about entertainment, the Galaxy Tab is practical too and if you’re keen to get your work started early, you can use the Galaxy Tab to share and edit documents.
Travelling in a taxi or waiting on a station platform and need to contact someone? The Galaxy Tab is your perfect partner a you can contact friends or colleagues via voice and video calling, e-mail, instant messaging, SMS/MMS and access to all your favourite social networks.
Simon Stanford, Managing Director, Mobile, Samsung UK and Ireland said: “The portability of the Samsung Galaxy Tab is one of its key features – you can literally fit it in your pocket or your handbag so it’s great for people who spend time commuting to and from work each day. At Samsung we thought what better way to showcase this than to give Londoners the opportunity to test the Galaxy Tab for themselves before they can buy them in the shops. We’re keen to hear what they have to say.”
The Samsung Galaxy Tab will be available in the UK from 1st November across all major networks, key high street and out of town electrical retailers and online such as Carphone Warehouse, Dixons Store Group and T-Mobile.
Registration opens from 8am Friday 15th October.
For more information please visit www.samsung.com/uk/Galaxytab.
