is set to roll out this week a new mobile version of the popular car racing franchise Need for Speed
for Android users, but not surprisingly and quite like car racing in the real world, EA will start charging for gas. It's not a new thing for game apps to have in-app purchase systems -- developers have to eat, don't they? But it is quite new for a high profile racing
game to restrict the driving itself with an in-game resource paid for by real-world money.