Entry-Level

ASUS releases the Zenfone C for Malaysian market

It looks like ASUS’s Zenfone revolution is gaining some traction, with the Taiwan-based tech company releasing a number of its Zenfone-themed models across markets in Asia and the sub-continent of India. Today, we have another Zenfone release to the Malaysian market – another sub USD$100 device to solidify ASUS’s strength in the lower market niches.

BLU Products launches multiple Android phones at CES

If you have a batch of new Android products, the CES International Trade Show would be the ideal place to display it to gadget fans. Who knows, if your products have what it takes, they just might get noticed. That is exactly what BLU Products is hoping as they launch a bunch of new Android smartphones targeted firmly at the lower niches of the smartphone market at CES 2015.

ZTE continues push for US entry-level market with Imperial II

A lesser known fact about ZTE is that it is in fact the fourth largest smartphone manufacturer in the US market, mostly due to its entry level phones in the off-contract market. The China-based smartphone manufacturer now looks to consolidate its market share with the Imperial II smartphone, an entry-level device LTE-capable device.

Xiaomi launches Redmi 2, an improved entry-level smartphone

Usually, it is Xiaomi’s flagship devices that get all the attention – as well they should. But if we’re going to be straight about it, it was the Redmi – the Chinese manufacturer’s budget phone – that accounted for most of their per unit sales last year. Now Xiaomi is back with a better, much improved Redmi 2.

Archos launching new ‘Platinum’ entry level phones

First things first, you don’t usually name an entry level anything “Platinum”, but apparently there’s no rule against that – so here is ARCHOS, known purveyor of Android devices for the masses, with two new phones aimed at people who might be buying and using smartphones for the first time. The ARCHOS 45c Platinum and the 50b platinum are the newest devices out of the French electronics device company. Let’s see what they’re like.

LG officially launches L60 entry level smartphone in Russia

The smartphone wars are getting to be such that no one manufacturer is able to control one market segment without any competition. We need not reiterate this fact in the entry level to mid-tier segments of the market, where the competition is fierce. With that, LG looks to bag some part of the segment by putting out the LG L60 smartphone, a Kitkat phone for this segment.

Samsung Galaxy Star 2 Plus launches in India

We’ve seen Samsung update their budget product line with upgraded devices running Android 4.4 Kitkat recently, and one of the first few markets that we’ve seen those migrate to is India, where the Galaxy Star 2 Plus has apparently landed. It is a small budget phone with modest specs, but notably, with Kitkat running the show.
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