NOOK 2 announcement event is set for November 7th but apparently it will be called the NOOK Tablet and will be available come November 16th, just in time to compete with the Kindle Fire.
Tagged: Barnes & Noble
November 7th launch were right on the money. Invitations for a "very special announcement" bearing the distinctive Nook logo are arriving in the inboxes of major media now. The Nook Color 2, or whatever it will be named, seems almost certain at this point.
a second model of its successful Nook Color tablet for later this year, as the original passed its first birthday this week. The Amazon Kindle Fire may have hastened the bookseller's plans: multiple sources claiming to be Barnes & Noble employees are reporting that kiosks and other retail goodies are showing up in bookstores ahead of a November 7th launch. That would put the Nook Color 2 on retail shelves a week before Kindle Fires begin shipping out from Amazon. An anonymous B&N employee tells The Digital Reader that his or her store is building a huge new display in the center of the store especially for the Nook tablets and e-readers. Spotlight, LCD TVs, touch screen demonstration kiosks, the works. A manager told him or her to expect a major Nook announcement on the 7th to battle the Kindle Fire. That's a pretty unmistakable indication that we'll be seeing more Nook news soon. The biggest draw for the Kindle Fire is its rock-bottom price of $199, undercutting other Android tablets by hundreds of dollars and the current Nook Color by $50. That probably means that the Nook Color 2 will see a discount of at least that much, whenever it comes to market. The Nook Color currently runs a heavily modified and branded version of Froyo, and the Fire runs a likewise customized version of Gingerbread. The rivalvry between the two biggest player in the e-reader market is about to seriously heat up, and consumers will be on the winning side whatever happens. [via SlashGear]
Kindle Fire is sitting squarely in the spotlight at the moment, and Barnes & Noble investors are taking notice. The bookseller's stock price took a sizable 4% hit yesterday, with early Thursday trading sending it down another 3%. At its lowest point on Wednesday Barnes and Noble's stock hit $11.48, a loss of over 10%, but late trading helped the price rally. The Kindle Fire is seen as a competitor to Barnes & Noble's popular Nook Color tablet/reader, with the two Android-based devices sharing form factors and usage scenarios. To help spur sales, Barnes & Noble is offering existing customers a $25 discount on the Nook Color plus free shipping, bringing its total cost down to $225. The promotion was already in place at the time of the Kindle Fire announcement, but Barnes & Noble sent out additional emails afterwards. When Barnes & Noble released the Nook Color last year, they seemed to have a decided advantage in the small "e-reader+" space. Now that Amazon has undercut the Nook Color with its $199 Kindle Fire, not to mention a new range of cheaper e-ink Kindles to compete with the Nook Touch, that no longer seems to be the case. It doesn't help that Amazon has a lead on Barnes & Noble when it comes to third-party media, like streaming video and the Amazon App Store. Of course, rumors persist of a Nook Color 2 coming in the fall or winter, when we're likely to see Barnes & Noble face each other directly with current hardware. [via All Things D]
NOOK Color, we found that not only were you able to read ebooks, you were able to work with text in many different ways, look at brilliantly colorful and digitally active magazines, and even interactive childrens books were part of the equation. Now we know this tablet to be much more versatile than that even, holding apps for games of all types as well. Today Barnes & Noble has announced a partnership with the well known development platform Appcelerator to further their dive into the much wider world of Android apps!
SlashGear has just received the All-New NOOK e-reader and has done a full hands-on and unboxing for us all to enjoy. The All-New NOOK replaces the originally NOOK that had a color LCD screen and the e-reader display both. This time around things are focused clearly on reading with the new E-Ink Pearl display that offers an 80% improvement in screen refresh rate.
newest NOOK has may be running Android, but it is harder to recognize under its e-ink display. Turns out that e-ink is no obstacle to the phenomenon that is Angry Birds. It doesn't exactly run well, making the screen very cranky, but it goes to show what you can do with root access and a little determination.
5th of May via a sales call with Barnes & Noble themselves. What we've just received now is an invite to an event that takes place that very day at a Barnes & Noble location of utmost secrecy!