Gallery for Niantic, AXA Insurance calls success on their virtual to real-world marketing - Image 1 of 2

Google’s Niantic Labs – creators of the highly popular augmented reality game “Ingress” – may have just opened a new niche for the advertising and marketing of products within games. Niantic partnered with AXA Insurance on what they called a “virtual to real-world brand campaign” – resulting in more people… Return to Niantic, AXA Insurance calls success on their virtual to real-world marketing
Ingresslogo
Must Read Bits & Bytes